Business Etiquette in America

Business Etiquette in America

If you plan to open a business soon or want to know how to give your corporation a better reputation, it's a good idea to start researching--and incorporating--some American business etiquette basics. Exercising courtesy when it comes to attending meetings or greeting professionals can go a long way when it comes to making a great impression.

Greetings. American businessmen and women shake hands with one another when greeting and most of the time when leaving a meeting as well. A brief but firm handshake is the norm, especially with men; women do not shake each other's hands quite as firmly. A light hug is customary among Americans who are friends with one another, and U.S. professionals may extend phrases such as, "How are you?" while shaking hands. A simple "Fine, thank you" is sufficient.

Punctuality. American professionals value punctuality, as being on time shows respect for colleagues. To make an even better impression, show up a few minutes early. Business meetings are not extremely long in most cases, since Americans prefer to "get down to business" quickly, and often stick to an agenda to keep the meeting organized. In meetings, there is not a whole lot of time for small talk; during a business dinner or lunch, it is more common for colleagues to engage in occasional casual conversation.

Communication and Negotiations. In a business meeting, it is appropriate for colleagues to ask questions when they do not understand something; however, each person should have his turn to speak. It is considered rude to interrupt. Business professionals in America try to avoid awkward silences, so if participants run out of things to say, the host of the meeting will often step in to ask further questions on a matter or change the subject. American professionals also speak directly in business. In some cases, it is acceptable to use hard selling or persuasion to secure a business deal. The final decision concerning a negotiation is made by the executive(s) of the company, but the input of everyone at the meeting is usually considered.

Professional Titles and Business Cards. It is common for American professionals to refer to one another by first name after becoming familiar with each other. When doing business with a colleague in America for the first time, it is proper etiquette to address the individual as "Mr.," "Mrs." or "Ms.," followed by their last name, until invited to do otherwise. Business cards are handed out casually; professionals can do this at the start or conclusion of a meeting. It is common for Americans to write a phone number or email address on the back of a business card, or to fold it before putting it away--this is not a disrespectful gesture in America, and should not be taken as such.

Giving Gifts. While it is not a requirement to bring gifts to an initial business meeting, American professionals generally welcome the gesture. However, if the gift is expensive, it may be seen as a bribe. International business professionals can present American colleagues with gifts such as books, artwork and even food that is native to the foreign professional's home. When invited to the home of a businessman or woman, guests should bring an item such as chocolates, flowers or quality wine or spirits (if the American hosts drinks). To maintain a good impression, gifts should be neatly wrapped and presented (gift bags and tissue paper are acceptable). Americans usually open their gifts as soon as they receive them.