Проект мероприятий по улучшению сбыта кафе

Автор работы: Пользователь скрыл имя, 13 Марта 2013 в 09:51, курсовая работа

Краткое описание

Цель курсовой работы – оценка кадровой политики и организации работы по управлению персоналом в кафе «Аксинья» и разработка мероприятий по совершенствованию системы управления персоналом.
Для достижения поставленной цели необходимо решить следующие задачи:
1) изучить теоретический аспект кадровой политики;
2) дать краткую характеристику деятельности кафе;
3) провести анализ экономической эффективности системы управления персоналом и кадровой политики;
4) провести анализ использования трудовых ресурсов;
5) оценить современное состояние кадровой политики на предприятии;
6) разработать мероприятия по ее совершенствованию;
7) дать оценку влияния новых методов на работу персонала.

Содержание

Введение……………………………………………………..…………….3
1. Теоретические аспекты кадровой политики……….…………...…….5
1.1. Кадровая политика как объект исследования…………………..…..5
1.2. Методы оценки эффективности кадровой политики………….….12
1.3. Совершенствование кадровой политики…………….…..………...18
2. Анализ эффективности кадровой политики в кафе «Аксинья»……23
2.1. Общая характеристика и особенности организации управления в кафе «Аксинья»......……………………………………………………….…..23
2.2. Оценка и анализ эффективности управления персоналом……….28
2.3. Методы и направления по совершенствованию кадровой политики в кафе «Аксинья»………………………………………………….35
2.4. Расчет экономической эффективности системы управления персоналом кафе «Аксинья» и оценка влияния новых методов на работу персонала……………………………………………………………….……..37
Заключение………………………………………………………………44
Список библиографических источников……………………...………46

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Волгоградский филиал Федерального государственного

образовательного учреждения высшего профессионального образования

«Российский государственный  университет туризма и сервиса»

(ВФ ФГОУВПО «РГУТиС»)

 

 

 

 

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              

Кафедра «Экономика и управление»

Специальность: Экономика и управление на предприятии (в туризме и гостиничном хозяйстве)

 

 

 

Курсовой  проект на тему:

«Комплекс мероприятий по совершенствованию  кадровой политики в кафе «Аксинья» (ст. Вешенская, Ростовской области)»

 

 

 

 

 

 

Выполнила:

Группа: ЭЗ-71 
Ф.И.О. студента:

Лысенко (Котельникова)

Мария Владимировна 
Контактный телефон: 89094010061 

 

 

 

 

 

г. Волгоград, 2012 
Содержание

 

Введение……………………………………………………..…………….3

1. Теоретические аспекты  кадровой политики……….…………...…….5

1.1. Кадровая политика как объект исследования…………………..…..5

1.2. Методы оценки эффективности кадровой политики………….….12

1.3. Совершенствование кадровой политики…………….…..………...18

2. Анализ эффективности  кадровой политики в кафе «Аксинья»……23

2.1. Общая характеристика и особенности организации управления в кафе «Аксинья»......……………………………………………………….…..23

2.2. Оценка и анализ эффективности управления персоналом……….28

2.3. Методы и направления по совершенствованию кадровой политики в кафе «Аксинья»………………………………………………….35

2.4. Расчет экономической эффективности системы управления персоналом кафе «Аксинья» и оценка влияния новых методов на работу персонала……………………………………………………………….……..37

Заключение………………………………………………………………44

 Список библиографических  источников……………………...………46

 

Введение

 

В настоящее  время в условиях перехода России к рыночной экономике все большее  значение придается вопросам эффективности  кадровой политики и  управления персоналом, приспособленности руководителей  к новым условиям хозяйствования, возрастает потребность в совершенствовании системы управления. Именно управленческие работники в этих условиях являются наиболее ответственным звеном хозяйственной цепи, посредством которого могут быть инициированы и осуществлены те перемены, в которых нуждается экономика страны.

Успех работы предприятия  обеспечивают работники, занятые на нем. Именно поэтому современная  концепция управления предприятием предполагает выделение из большого числа функциональных сфер управленческой деятельности той, которая связана с управлением кадровой составляющей производства - персоналом предприятия.

Вполне естественно, что на каждом предприятии возникает  необходимость в определении  численности персонала, в эффективной  системе подбора, найма и расстановки  кадров, в обеспечении их занятости с учетом интересов производства и самого работника, в системе вознаграждения за труд по его результатам, продвижения работников, системе трудовой мотивации, в учете индивидуальных проблем работников, улучшении их бытовых условий и отдыха и т.д.

На сегодняшний  день достаточно остро стоит проблема нехватки квалифицированных кадров, как менеджеров, так и специалистов. Поэтому важное значение приобретает  система подготовки кадров высшей квалификации, высококвалифицированных менеджеров сервисной сферы, способных в современных условиях формировать конкурентные экономические стратегии развития данной отрасли хозяйства. Именно квалифицированно подготовленный менеджер способен успешно применять новые подходы к кадровой политике и управлению персоналом организации, не пытаясь слепо копировать зарубежный опыт, но использовать переработанные, с учетом условий российского бизнеса, западные образцы и разрабатывать собственные эффективные методы кадрового управления.

Проблема управления персоналом в сфере услуг общественного питания является актуальной, так как от четкой разработки эффективной системы управления персоналом  и кадровой политики предприятия зависят конечные результаты  деятельности предприятия.

Цель курсовой работы – оценка кадровой политики и  организации работы по управлению персоналом в кафе «Аксинья» и разработка мероприятий по совершенствованию системы управления персоналом.

Объектом исследования в данной работе является кафе «Аксинья».

Предметом исследования является кадровая политика и процесс управления персоналом кафе.

Для достижения поставленной цели необходимо решить следующие задачи:

1) изучить теоретический  аспект кадровой политики;

2) дать краткую  характеристику деятельности кафе;

3) провести анализ  экономической эффективности системы управления персоналом и кадровой политики;

4) провести анализ использования трудовых ресурсов;

5) оценить современное состояние кадровой политики на предприятии;

6) разработать  мероприятия по ее совершенствованию;

7) дать оценку  влияния новых методов на работу персонала.

 

 

1. Теоретические аспекты кадровой политики.

 

    1. Кадровая политика как объект исследования

 

Реализация  целей и задач управления персоналом осуществляется через кадровую политику. Кадровая политика - главное направление в работе с кадрами, набор основополагающих принципов, которые реализуются кадровой службой предприятия. В этом отношении кадровая политика представляет собой стратегическую линию поведения в работе с персоналом. Кадровая политика – это целенаправленная деятельность по созданию трудового коллектива, который наилучшим образом способствовал бы совмещению целей и приоритетов предприятия и его работников.

Главным объектом кадровой политики предприятия является – персонал (кадры). Персоналом предприятия  называется основной (штатный) состав его работников. Кадры - это главный и решающий фактор производства, первая производительная сила общества. Они создают и приводят в движение средства производства, постоянно их совершенствуют. От квалификации работников, их профессиональной подготовки, деловых качеств в значительной мере зависит эффективность производства.

Кадровая политика, как правило, является самостоятельным  структурным подразделением компании. Руководит деятельностью службы обычно директор по кадрам, в подчинении которого могут находиться ряд отделов, секторов, групп или отдельных сотрудников, образованных по функциональному принципу (сектор обучения и развития персонала, группа стимулирования и оплаты труда, менеджер по коммуникациям, инженер по технике безопасности и т. д.)1

В настоящее  время содержание, вкладываемое в  понятие “кадровая политика”, обогатилось.

Кадровая политика в узком смысле – это работа администрации и общественных организаций  предприятия со всем коллективом, с  его социальными и функциональными  группами, с каждым человеком.

Кадровая политика как инструмент управления – это  организующая деятельность, имеющая  целью слияние усилий всех работников предприятия для решения поставленных задач. В данном случае мы  распространили понятие “кадры” на всех работников предприятия, на весь коллектив с его группами, но только на уровне предприятия.

Если сгруппировать  все имеющиеся точки зрения на эту проблему, то можно достаточно четко выделить три подхода к  определению кадровой политики в  управлении:

Во-первых, как  подбор и расстановка “всех работников, занятых в системе управления”, т.е. руководителей, специалистов и технического персонала;

Во-вторых, как  подбор, расстановка и использование  руководителей, специалистов и рабочих, т.е. охватывает всех без исключения работников, занятых на промышленных предприятиях, в объединениях и министерствах;

В-третьих, как  процесс социального управления производственным коллективом с  его профессиональными группами для решения поставленных перед  ним задач.

Большинство авторов  рассматривают кадровую политику как подбор, расстановку и выдвижение кадров, занятых выполнением управленческих функций на разных уровнях управления.

Направления деятельности кадровой службы обусловлены теми же факторами, что и для всего  предприятия. Они же и определяют функции службы управления персоналом, к которым можно отнести следующие:

• планирование человеческих ресурсов,

• набор и  отбор персонала,

• заключение и  расторжение трудовых договоров, определение  компенсационного пакета,

• профессиональная ориентация и адаптация,

• обучение, переподготовка и повышение квалификации кадров,

• развитие мотивации, карьеры сотрудников,

• управление дисциплиной,

• улучшение  условий работы и решение социальных вопросов.

Общие требования к кадровой политике в современных  условиях сводятся к следующему:

• Кадровая политика должна быть тесно увязана со стратегией развития организации;

• Кадровая политика должна быть достаточно четкой. Это  значит, что она должна быть, с  одной стороны, стабильной по отношению  к ожиданиям работника, с другой - динамичной, то есть корректироваться в соответствии с изменениями производственной и экономической ситуации.

• Поскольку  формирование квалифицированной силы связано с определенными издержками для организации, кадровая политика должна быть экономически обоснованной, то есть исходить из ее реальных финансовых возможностей.

• Кадровая политика должна обеспечить индивидуальный подход к своим работникам.

Новые службы управления персоналом создаются, как правило, на базе традиционных служб: отдела кадров, отдела организации труда и заработной платы, отдела охраны труда и техники безопасности и др. Задачи новых служб заключаются в реализации кадровой политики и координации деятельности по управлению трудовыми ресурсами в организации. В связи с этим они начинают расширять круг своих функций и от чисто кадровых вопросов переходят к разработке систем стимулирования трудовой деятельности, управлению профессиональным продвижением, предотвращению конфликтов, изучению рынка трудовых ресурсов и др.

Безусловно, кадровая политика во многом определяется характером и размерами организаций, особенностями выпускаемой продукции. В мелких и средних организациях многие функции по управлению персоналом выполняют преимущественно линейные руководители, а в крупных формируются самостоятельные структурные подразделения по реализации функций.

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